C-Class becomes highest selling model for Mercedes-Benz in India

2015 has turned out to be the best year ever for Mercedes-Benz India with its aggressive product launch strategy paying off. The company registered sales of 13,502 units in 2015, which is the highest sales number for the Three Pointed Star in India, ever. Also the sales volumes in 2015 grew by 32% making it the consecutive third year of double digit growth for Mercedes-Benz. This has been due to its new launches like the C-Class diesel plus the new GLE along with the GLA launched last year.

In-fact the E-Class is no longer the best selling car for Mercedes in India as the new C-Class has taken over that position with more than 90% growth in sales. Also with our growing demand for luxury SUVs it is not a surprise that the SUV range of Mercedes saw 100% growth. In total thanks to cars like the C-Class, the sedan range grew by 42% and the AMG range by 54%. As you will remember last year, Mercedes had 15 launches and this year they are starting with the GLE Coupe launch next week plus we can expect some very important cars like the GLC SUV and the new E-Class to come this year.